My name is Neta Gimpel, and I have been working in the tourism industry for over 13 years. Today I manage partnerships with leading travel service providers – from car rentals and insurance to hotels, airlines, local guides, and top attractions worldwide. In addition, I am an active travel blogger and an expert who lives and breathes travel every day. If you are planning a trip and want to make it comfortable, well-planned, and truly unforgettable, I will be happy to help. Let’s turn your travel dream into reality!

Italy in August is a dream destination for many travelers. The country basks in sunshine, its stunning coastline offers an ideal beach holiday, and various cultural events occur throughout the month. However, August also presents challenges, including high temperatures, increased prices, and the traditional Italian vacation period, during which many locals leave the cities for the coast. This guide provides essential information, including weather conditions, pros and cons, top destinations, and expert tips to help you plan the perfect trip.

Weather in August

The weather in Italy varies by region, but generally, you can expect hot and sunny days. Here’s what to anticipate:

  • Northern Italy: 18-30°C (64-86°F)
  • Central Italy: 21-32°C (70-90°F)
  • Southern Italy: 26-32°C (78-90°F), with temperatures sometimes reaching 38°C (100°F)
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Weather in Popular Cities:

  • Rome (Roma): 19-31°C (66-88°F)
  • Florence (Firenze): 18-32°C (64-90°F)
  • Venice (Venezia): 18-28°C (64-82°F)
  • Tuscany (Toscana): 29-33°C (84-91°F)
  • Amalfi Coast (Costiera Amalfitana): 24-30°C (75-86°F)
  • Sicily (Sicilia): 25-30°C (77-86°F)

Pro Tip: If you plan to explore cities, schedule sightseeing for early morning or late evening to avoid the peak heat.

Italy in August

Advantages of Visiting Italy in August

Despite the heat, August offers many benefits:

  • Long sunny days: Enjoy extended daylight hours for sightseeing and outdoor activities.
  • Perfect beach weather: Coastal regions provide a refreshing escape from summer heat.
  • Festivals and cultural events: Experience traditional Italian celebrations.
  • Great conditions in the mountains: Ideal for hiking and exploring the Dolomites.
  • Al fresco dining: Savor delicious Italian cuisine under the open sky.
  • Less crowded cities: While beaches are packed, major cities like Rome and Florence are quieter as locals head on vacation.
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Disadvantages of Visiting Italy in August

While August has its benefits, it also has downsides:

  • Higher prices: Accommodation, flights, and activities tend to be more expensive.
  • Extreme heat: Sightseeing in cities can be exhausting.
  • Many local businesses closed: Many Italians take vacations in August, so some restaurants and shops may close, particularly in smaller towns.
  • Busy beaches and coastal areas: Expect crowded resorts, especially in places like the Amalfi Coast and Sardinia.
  • Early booking is essential: Hotels and transport fill up quickly.

Pro Tip: Book flights, accommodations, and major attractions well in advance to secure the best prices and availability.

Italy in August

Best Destinations in Italy in August

August is the perfect time to explore coastal regions, mountains, and lakes, while urban destinations require careful planning to avoid the heat.

Coastal Destinations:

  • Amalfi Coast (Costiera Amalfitana): Experience stunning cliffs, charming towns, and crystal-clear waters.
  • Ligurian Coast (Riviera Ligure): Discover breathtaking coastal scenery in Portofino, Cinque Terre, and Genoa.
  • Sicily (Sicilia): Enjoy gorgeous beaches, rich history, and vibrant culture.
  • Calabria: Benefit from less crowded beaches and authentic Italian charm.
  • Puglia: Visit stunning beaches in Salento, the trulli houses of Alberobello, and the picturesque whitewashed town of Ostuni.

About Us

Since 2015, our website has specialized in individual planning of unique routes, taking into account personal preferences and desires.

Each of you will receive a unique PDF file from us, which contains everything you need: travel routes, car rentals, hotels, the best tourist attractions, attractions for kids and everything you need for a perfect vacation.

During the trip, we are available for you by phone via WhatsApp.

Our personal service provides information from A to Z, taking into account many small details that can become a decisive factor on the way from a wasted trip to an unforgettable vacation.

Our service will make your trip comfortable, save a lot of time on planning and preparation, and most importantly – will allow you to become freer and fully enjoy the pleasure of the trip.

Mountain and Lake Regions:

  • Dolomites (Dolomiti): Experience cooler temperatures and excellent hiking opportunities.
  • Italian Lakes (Lago di Garda, Lago di Como, Lago Maggiore): Appreciate stunning lakeside views and relaxing getaways from the summer heat.

Urban and Countryside:

  • Major Cities (Rome, Florence, Venice, Milan): These cities are best visited in the early morning or late evening.
  • Tuscany (Toscana): Explore rolling vineyards, medieval towns, and picturesque landscapes.
  • Umbria: Choose this quieter alternative to Tuscany for its historical towns and lush green hills.

Italy in August

Events and Festivals in August

Italy hosts numerous festivals in August, providing travelers with a unique cultural experience.

  • August 5 – Festa della Madonna della Neve (Rome): A celebration at the Santa Maria Maggiore Basilica.
  • August 14 – Festa dei Candelieri (Sassari, Sardinia): A historic candle-bearing procession.
  • August 15 – Ferragosto: A national holiday featuring fireworks, beach parties, and parades.
  • August 16 – Palio di Siena (Siena): A thrilling medieval horse race held in Piazza del Campo.

Italy in August

Practical Tips for Travelers

To maximize your trip, keep the following essential tips in mind:

  • Book everything in advance: Secure flights, hotels, and restaurant reservations well ahead of time.
  • Plan outdoor activities for early or late: Avoid midday heat by scheduling sightseeing in the morning or evening.
  • Stay hydrated and protect yourself from the sun: Always carry water, wear a hat, and use sunscreen.
  • Check business hours: Be aware that many shops and restaurants may close for the Ferragosto holiday.
  • Reserve tables at restaurants: Popular eateries can fill up quickly, especially in tourist hotspots.
  • Visit landmarks early in the day: Arrive when they open to beat both the crowds and the heat.
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Pro Tip: If renting a car for a road trip, ensure your accommodations offer parking, as finding a spot in cities can be challenging.

Visiting Italy in August can be a fantastic experience if properly planned. Although the summer heat and high prices may pose challenges, the breathtaking coastal regions, lively festivals, and long daylight hours create an exciting atmosphere for exploring the country. With careful planning, strategic scheduling, and thoughtful destination selection, your August trip to Italy can become an unforgettable adventure.

What we propose

Emma Heidi - Itinerary Expert

Emma Heidi


Customer Experience Manager

Take all the stress out of planning your trip!

With our experts, you can create the perfect itinerary for you – complete, comfortable, and tailored to all your dreams, wishes, and needs.

We take care of every little detail, so you can simply focus on enjoying your journey.

We’ve been designing personalized itineraries since 2015, and over the years we’ve created thousands of custom itineraries for happy clients.

Discover our clients’ experiences here

 Save time, avoid confusion – we do the work for you. Our service saves you weeks of searching, reading, comparing, and complicated planning. Instead of wasting endless hours – you receive a ready-to-use, accurate and clear itinerary.

 A tailor-made itinerary – built just for you. Your itinerary is personally designed based on our experts’ real field experience and genuine feedback from hundreds of travelers – including hidden discoveries and insider tips that don’t appear in any travel guide.

 Smart accommodation selection – often saves you hundreds or even thousands of dollars. We help you choose verified and recommended places to stay, checking availability for your exact travel dates. Sometimes we suggest hotels not “in the center,” but in safe, convenient, and highly strategic locations – which can significantly reduce travel costs and save you even thousands of dollars.

 We’re by your side even during the trip. We stay with you throughout your vacation – providing professional help whenever needed. If the weather changes, there’s a strike, a local event, heavy crowds, or any unexpected situation – we are here to update, guide, and adjust your itinerary in real time.

 Easy-to-use itinerary – with direct navigation links. Your itinerary includes direct Waze / Google Maps links – no need to search for parking addresses, no stress, no mistakes. Just tap – and go.


Service cost: from only $420. (Special price for short itineraries up to 5 days). Clients tell us the itinerary saves them costly mistakes, fines, wrong choices – plus exclusive discounts on car rentals, better-priced accommodations, and money-saving local tips.

Want to know if it’s really worth it?

Take a look at the experiences of travelers who built their personal itinerary with us.

Click here and let’s start building the itinerary that will save you time, money, and stress – and turn your vacation into perfection.

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