My love for Japan began the moment I arrived in Tokyo. The country amazed me with its harmony of ancient traditions, cutting-edge technology, breathtaking nature, and a culture unlike any other. Since then, Japan has become a part of my life, and I return there again and again. Today I help travelers discover the real Japan: I create personalized itineraries, give lectures, and prepare guests for their unforgettable journey. I would be delighted to open Japan for you too!

Hokkaido, Japan’s northernmost island, offers travelers an extraordinary escape from the usual tourist trails. This vast prefecture encompasses 22% of Japan’s land area but is home to only 5% of its population, creating a refreshing contrast to the crowded cities on the mainland. With its diverse landscapes, ranging from snow-capped mountains to lavender fields, Hokkaido beckons travelers year-round with experiences that can’t be found elsewhere in Japan.

When to Visit: Hokkaido’s Four Distinct Seasons

Hokkaido showcases its beauty throughout the year, with each season offering unique attractions worth planning around.

Spring Awakening (April-May)

As the snow begins to melt in late April, Hokkaido’s cherry blossoms make their much-anticipated appearance. Unlike mainland Japan, where sakura season typically begins in March, Hokkaido’s blooms arrive fashionably late. The Ishikari Riverside Park in Asahikawa provides particularly stunning views, with pink and white petals creating perfect photo opportunities against the backdrop of melting snow. Spring temperatures range from 5-15°C (41-59°F), requiring a light jacket for comfort.

Lavender Summer (June-August)

Summer transforms Hokkaido into a vibrant paradise. With temperatures rarely exceeding 28°C (82°F), it serves as the perfect escape from the humidity experienced in other parts of Japan. July brings the iconic lavender fields of Farm Tomita in Furano to full bloom, filling the air with a soothing fragrance. The fields at Shikisai-no-Oka display rainbow stripes of different flowers, creating a natural tapestry across rolling hills. Admission to Farm Tomita is free, while Shikisai-no-Oka charges 500 yen for adults and 300 yen for elementary and junior high school students.

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Autumn Colors (September-November)

Fall paints Hokkaido in warm reds and golds, with peak foliage typically occurring from mid-September through October. This season also marks a harvest of delicious produce and seafood. The mountains around Lake Toya and the forests of Shiretoko National Park offer breathtaking views of autumn colors. As temperatures drop, ranging from 5-20°C (41-68°F), it becomes an ideal time for hiking and outdoor activities before winter arrives.

Winter Wonderland (December-February)

Winter transforms Hokkaido into Japan’s premier snow destination. Temperatures often plummet below -10°C (14°F), with some areas recording lows of -40°C (-40°F) in Asahikawa. The famous Sapporo Snow Festival in February features enormous snow and ice sculptures throughout the city. Nearby ski resorts boast some of the world’s finest powder snow, attracting international skiers. For a truly unique experience, drift ice cruises in Abashiri, available from late January through March, allow visitors to witness stunning ice formations from the Sea of Okhotsk.

Hokkaido

Getting to Hokkaido: Transportation Guide

International Access

New Chitose Airport, located just 35 minutes from Sapporo, is the primary gateway to Hokkaido. It offers direct international flights from major Asian cities, including Hong Kong, Taipei, Beijing, Seoul, and Bangkok. Travelers from Europe and the Americas usually connect through Tokyo’s Narita or Haneda airports, with a domestic flight to Chitose taking about 90 minutes.

From Within Japan

The bullet train (Shinkansen) provides a connection from Tokyo to Hakodate in southern Hokkaido in approximately 4 hours. From Hakodate, travelers can take a limited express train to Sapporo, which adds another 3.5 hours to the journey. Alternatively, quicker access is available via domestic flights from Tokyo, Osaka, Nagoya, and other major cities, with flight times ranging from 1.5 to 2 hours from Tokyo.

For a more leisurely option, overnight ferries operate from Oarai (near Tokyo) and Maizuru (near Kyoto) to various ports in Hokkaido, with journey times of 10 to 21 hours. Ferry tickets typically cost between 9,000 and 30,000 yen, depending on accommodation class.

Getting Around Hokkaido

Given Hokkaido’s vast size, careful transportation planning is essential. The main cities are connected by JR trains, but reaching many natural attractions requires extra planning.

For maximum flexibility, renting a car is highly recommended, especially for exploring rural areas such as Furano, Biei, and Shiretoko. Rental rates start at approximately 5,000 yen per day, and winter driving necessitates snow tires, which are typically included during the winter months.

The island’s key transportation hubs—Sapporo, Asahikawa, and Kushiro—offer extensive connections to popular tourist destinations. The JR Hokkaido Pass (26,000 yen for 7 days) allows unlimited travel on JR trains and buses throughout the island, providing excellent value for extensive travel plans.

Hokkaido

Major Cities and Bases for Exploration

Sapporo: The Vibrant Capital

Sapporo serves as an ideal introduction to Hokkaido. This modern city combines urban convenience with easy access to nature, making it an excellent transportation hub for exploring the region.

Must-visit attractions in the city include the historic Hokkaido Shrine (free admission, open daily from 6 am to 5 pm), which offers a serene retreat within Maruyama Park. The Sapporo Beer Museum (free entry, with paid tasting sets starting at 600 yen, open from 11 am to 8 pm) showcases the city’s brewing heritage through exhibits on Japan’s oldest beer brand.

Food lovers should not miss Ganso Ramen Alley in the Susukino district, where numerous vendors serve Sapporo’s renowned miso ramen. A bowl typically costs between 800 and 1,200 yen, and the rich, creamy broth provides the perfect comfort after a day of exploration. For panoramic views of the city, visit the JR Tower Observatory T38 (740 yen for adults, 520 yen for junior and senior high school students, open from 10 AM to 11 PM). The experience is especially magical at sunset when the city lights begin to twinkle.

For accommodation, the Bespoke Hotel offers modern rooms starting from 12,000 yen per night in central Sapporo. Yen Hotel provides an ideal blend of traditional and contemporary Japanese charm, starting from 15,000 yen, featuring tatami floors and futon beds for an authentic experience.

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Otaru: Historic Port Charm

Just 30 minutes by train from Sapporo (640 yen one way), Otaru captivates visitors with its beautifully preserved canal district. The atmospheric canal, lined with converted stone warehouses that now house restaurants and boutiques, is particularly enchanting in the evening when soft lamps reflect on the water’s surface. In winter, the snow-covered scene becomes even more magical.

Sakaimachi Hondori Street, a short walk from the canal, features a delightful mix of glasswork shops and music box stores where you can find unique souvenirs. Many shops offer hands-on glassmaking experiences for around 2,000 yen, allowing visitors to create their own mementos.

Hokkaido

Asahikawa: Gateway to Central Hokkaido

Asahikawa, Hokkaido’s second-largest city, serves as an excellent base for exploring the central region. The city is known for its record-breaking cold temperatures and exceptional ramen. Asahikawa-style soy sauce ramen differs from Sapporo’s miso variety, offering a clearer yet equally flavorful broth. Locals recommend Aoba Ramen House, where a bowl costs around 900 yen.

In February, the Asahikawa Winter Festival showcases spectacular ice sculptures that rival Sapporo’s snow creations. After dark, these sculptures are beautifully illuminated, creating a magical atmosphere. For evening entertainment, the converted vegetable market Furarito now houses izakaya (Japanese pubs), ramen shops, and yakitori restaurants, making it a perfect dinner destination.

Hakodate: Southern Star

Hakodate, located in southern Hokkaido, blends Japanese and Western influences due to its history as one of Japan’s first ports opened to foreign trade. The Morning Market near Hakodate Station (open daily from 5 AM to noon) offers the freshest seafood, including the option to select live crabs for immediate grilling or to try the extraordinarily sweet sea urchin rice bowls, priced between 1,500 and 3,000 yen.

No visit is complete without ascending Mount Hakodate to experience what many consider one of the world’s three most beautiful night views. You can reach the mountaintop via a direct bus from JR Hakodate Station (Platform 4, 1,500 yen round-trip, 30 minutes) or by hiking from the Hakodate Tozandō parking lot, which takes about an hour. The blue hour right after sunset offers the most enchanting views, as city lights begin to twinkle against the darkening sky.

For accommodation, Lant Stay Hakodate Ekimae Hotel provides convenient rooms starting at 10,000 yen per night, within walking distance of both the Morning Market and the ropeway station.

Hokkaido

Natural Wonders of Hokkaido

The Blue Pond of Biei

This surreal pond near Biei is renowned for its mysterious blue hue, which results from natural minerals that reflect light in unique ways. The color shifts with weather conditions and lighting; summer brings dreamy azure tones, while autumn showcases vibrant contrasts with colorful foliage. To visit the Blue Pond, take the train to JR Biei Station, then catch Bus 42 directly outside the station (approximately 1,200 yen round-trip).

Lake Toya’s Caldera Beauty

Lake Toya, a breathtaking caldera lake, offers tranquil beauty and rejuvenating hot springs. Sightseeing cruises (1,800 yen, departing hourly from 9 AM to 4 PM) transport visitors to Nakajima Island, where untouched forests and wildlife await. Nearby hot spring resorts, such as Toyako Onsen, feature outdoor baths with panoramic views of the lake, providing a truly indulgent experience. This is especially delightful in winter when the snowy landscape enhances the tranquility. Room rates at onsen hotels generally start from 15,000 yen per person, including a traditional kaiseki dinner and breakfast.

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Since 2015, our website has specialized in individual planning of unique routes, taking into account personal preferences and desires.

Each of you will receive a unique PDF file from us, which contains everything you need: travel routes, car rentals, hotels, the best tourist attractions, attractions for kids and everything you need for a perfect vacation.

During the trip, we are available for you by phone via WhatsApp.

Our personal service provides information from A to Z, taking into account many small details that can become a decisive factor on the way from a wasted trip to an unforgettable vacation.

Our service will make your trip comfortable, save a lot of time on planning and preparation, and most importantly – will allow you to become freer and fully enjoy the pleasure of the trip.

Shiretoko National Park: Wild Frontier

A UNESCO World Heritage Site, Shiretoko National Park is one of Japan’s last true wilderness areas. The park offers guided wooden boardwalk tours (3,500 yen, April to October) to observe brown bears in their natural habitat. In winter, the Utoro area provides the unique experience of drift ice walking, with tours ranging from 6,000 to 12,000 yen depending on the operator, which includes dry suit rental (typically February to March). This is the only place in Japan where visitors can walk on the frozen sea.

Noboribetsu’s “Hell Valley”

Noboribetsu’s Jigokudani, or “Hell Valley,” boasts an active geothermal area formed around 10,000 years ago. Dense white fog rises from bubbling hot springs, creating an otherworldly landscape. After exploring the valley, visitors can unwind along nearby Noboribetsu Onsen Street, savoring local delicacies and various hot springs, each known for unique healing properties. Access is convenient via a direct bus from JR Noboribetsu Station, with the journey taking about 15 minutes and costing 340 yen one way.

Hokkaido

Seasonal Activities and Festivals

Winter: Snow Celebrations and Sports

The Sapporo Snow Festival, held in early February with free admission, turns entire streets into exhibitions of stunning ice and snow sculptures, some as large as buildings. Featuring iconic elements of Japanese culture and popular anime characters, the festival draws millions of visitors each year.

For winter sports enthusiasts, Niseko is famous for its world-renowned powder snow, offering a variety of terrains suitable for all skiing levels. Daily lift ticket prices vary by season; the Niseko United All Mountain Pass, which provides access to all four connected resorts, is more expensive during the regular season (December-March) but offers better value with multi-day passes. The breathtaking views of Mt. Yotei, often compared to Mt. Fuji, create a spectacular backdrop for skiers.

Summer: Flower Fields and Cycling

In July, Furano and Biei become a photographer’s paradise, with lavender and a variety of flowers creating vibrant carpets of color across rolling hills. Farm Tomita, known for its focus on lavender, offers an array of lavender-based products, including essential oils, soaps, and even lavender ice cream (300 yen). Cycling through these flower fields allows for an intimate experience with nature; rental bikes are available near JR Nakafurano Station for approximately 1,500 yen per day.

Year-Round: Wildlife Watching

Tsurui Village is one of the best places to witness wild red-crowned cranes, Hokkaido’s symbolic bird. These majestic birds are particularly captivating in winter when they perform elegant mating dances against snowy landscapes. For optimal viewing, visit Otowa Bridge, where the river remains warm even in winter, creating a mystical morning mist as the sun rises—ideal for photographers seeking ethereal shots.

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Culinary Adventures in Hokkaido

Hokkaido’s food scene deserves special attention, as the region is home to some of Japan’s finest ingredients. Fresh seafood dominates coastal menus, featuring giant crab, sea urchin, and the freshest salmon available in markets and restaurants throughout the island.

Sapporo’s miso ramen is known for its rich, creamy broth, perfect for combating winter chills, while Asahikawa’s soy-based version offers a clearer yet equally satisfying alternative. The Sapporo Beer Garden provides an all-you-can-eat grilled meat experience starting from 3,000 yen per person, complemented by locally brewed Sapporo beer, including unique varieties like chocolate beer.

For a truly local experience, try the blue “Drift Ice Beer” in Abashiri—its striking color makes for excellent photos, and its refreshing taste pairs wonderfully with local seafood. In Furano and surrounding agricultural areas, homemade ice cream highlights the exceptional quality of Hokkaido’s dairy products, with flavors ranging from classic vanilla to lavender and melon.

Traditional kaiseki breakfasts at ryokan inns offer a delightful morning experience, featuring a variety of small plates with fresh fish, egg salad, fruits, warm rice, and miso soup served in a unique way, heated by actual candles beneath the serving bowls.

Hokkaido

Unique Experiences Only Found in Hokkaido

Horseback Riding Through Snow

In Asahikawa, local families provide guided horseback rides through snow-covered forests, creating magical winter experiences that are unmatched anywhere else in Japan. These tours typically cost between 8,000 and 10,000 yen per person and require advance booking. However, the unforgettable sensation of riding through pristine snowy landscapes makes the planning worthwhile.

Snowshoe Walking in Shiretoko National Park

Exploring Shiretoko’s winter wonderland on snowshoes allows visitors to access pristine forests that would otherwise be impassable. Guided tours cost 4,000 yen for two hours, with equipment included, providing safe access to this breathtaking landscape. Knowledgeable guides will point out wildlife tracks and explain the delicate ecosystem along the way.

Shiroi Koibito Park Chocolate Experience

Located in Sapporo, this attraction combines a chocolate museum with hands-on cookie decorating workshops. While you won’t make cookies from scratch, you can use chocolate pens to design unique patterns on their famous white chocolate-filled cookies. The entrance fee is 600 yen, while the cookie decorating workshop costs around 1,200 yen for basic decoration with two chocolate pens (brown and white) or 1,500 yen for five colors of chocolate pens. Don’t miss the park’s exclusive treats that aren’t available elsewhere.

Hokkaido

Practical Tips for Travelers

Trip Duration and Planning

A 5-day stay offers a classic Hokkaido experience covering major cities like Sapporo, Otaru, and Noboribetsu. However, given Hokkaido’s size, a longer 7-10 day itinerary allows for a more relaxed pace and deeper exploration. For serious nature enthusiasts, allocating at least 10 days enables visits to the northern regions of Abashiri, Kushiro, and Shiretoko without rushing.

Plan your itinerary based on the season: winter trips should focus on snow festivals, skiing, and drift ice experiences, while summer visits might highlight flower fields, national parks, and outdoor activities. Keep in mind that transportation between destinations can take longer than expected, especially in winter, so allow ample time between major stops.

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Packing Essentials

Winter visitors should prepare for extreme cold with thermal underwear, insulated boots, and multiple layers. Even summer travelers should pack light jackets for cool evenings, particularly in mountainous areas. Rain gear is essential year-round, and comfortable walking shoes are a must, regardless of the season.

If you’re visiting hot springs, be aware that many provide towels and toiletries; however, bringing your own small towel is considered good onsen etiquette. Most importantly, remember to pack any necessary medications, as specific brands may be hard to find.

Money-Saving Tips

If your itinerary includes multiple train journeys, consider purchasing the Hokkaido Rail Pass. Staying in accommodations that offer breakfast can save both money and time, as Japanese hotels typically serve substantial morning meals. Many major attractions provide combination tickets that offer discounts for visiting multiple sites in the same area.

For meals, lunch sets (teishoku) offer excellent value compared to dinner prices at the same restaurants. Additionally, department store food halls reduce prices on fresh items about an hour before closing—ideal for picking up high-quality sushi at a fraction of restaurant prices.

Hokkaido

Sample Itineraries

5-Day Classic Hokkaido

  • Day 1: Arrive at New Chitose Airport and transfer to Sapporo. Explore the Susukino district and enjoy miso ramen for dinner.
  • Day 2: Visit Hokkaido Shrine in the morning, the Sapporo Beer Museum in the afternoon, and JR Tower for sunset views.
  • Day 3: Take a day trip to Otaru (30 minutes by train). Explore the canal, visit glass shops, and return to Sapporo in the evening.
  • Day 4: Travel to Noboribetsu (about 1 hour by train). Visit Hell Valley and relax in onsen baths.
  • Day 5: Return to Sapporo and depart from New Chitose Airport, or continue your journey elsewhere in Japan.

7-Day Central Hokkaido Exploration

  • Days 1-2: Explore Sapporo’s highlights and take a day trip to Otaru.
  • Day 3: Travel to Asahikawa, sample the famous soy ramen, and explore the city.
  • Day 4: Take a day trip to Biei to see the Blue Pond and flower fields in summer or enjoy snowshoe walking in winter.
  • Day 5: Travel to Furano for lavender fields in summer or skiing in winter.
  • Day 6: Visit Lake Toya and enjoy a lake cruise and onsen experience.
  • Day 7: Travel to Hakodate, visit the Morning Market, and enjoy the night view from Mount Hakodate.

Hokkaido presents a refreshing alternative to the typical Japanese tourist trail. Its vast natural landscapes, distinct seasons, and unique regional cuisine create experiences that cannot be found elsewhere in Japan. Whether you are seeking winter adventures, summer escapes from humidity, or a deeper connection with Japan’s natural beauty, Hokkaido rewards travelers willing to explore beyond the ordinary.

What we propose

Emma Heidi - Itinerary Expert

Emma Heidi


Customer Experience Manager

Take all the stress out of planning your trip!

With our experts, you can create the perfect itinerary for you – complete, comfortable, and tailored to all your dreams, wishes, and needs.

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